Modern social networks play an
important role not only for the Internet audience, but also for web-masters,
who are increasingly turning their attention to social networks as a means of
promotion and search engine optimization of web-sites. Indeed, today, almost
impossible to find a web-master, who would not have their pages in a few
popular social networks. These pages are used, as a rule, not so much to
communicate with other members of the social network, how to spin web-site and
its pages to attract the target audience.
There are several methods of website
promotion in social networks, which are listed below:
Social networking buttons on the
resource
This kind of promotion in social media
can be called passive, because the web-master himself is not engaged in
promotion of the resource, and obligation on its visitors. The essence of this
method is that the optimizer sets on each page of your project a few buttons
the most popular social networks, which allow users to share their favorite
information with other members of a social network.
In addition, this method allows the
web-master naturally increase its resource reference weight, which is very
highly regarded by all the major search engines.
Page's web-site
This method differs from the previous
one in that promotion through a social network is directly involved himself
web-master of the promoted website. Any additional measure this type of
promotion does not require from the web-master requires only regular
publication of announcements of new articles promoted web-site (after promotion
is inevitable).
Typically, a person who owns a page in
a social network of friends and have friends who have the same range of hobbies
that I myself web-master. These people are the target audience that wants to
attract the owner of the Internet resource on its pages. In addition, the
web-master friends can recommend his site to their friends, which will provide
additional growth reference weight and the influx of the audience on page
untwisted project.
Corporate Account
This type of promotion in social media
is characterized by large monetary and time costs. In addition, the need to
create and fill the page, it is also necessary to promote and promote in the
social network. Very often this type of promotion of the resource through a
social network requires the use of high-level professionals. The complexity of
this method is that it is necessary to accurately identify the target audience
and bring it to the corporate page.
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