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Monday 17 December 2012

Why And How To Optimize Images On The Site



Not a secret that the images on the website are important for users and search engines. The first interesting to read the text with illustrations, and the second is important to see on the site and raise unique images for this puzomerki. This is the principle of the Internet. The following discussion focuses on how to optimize images for maximum relevancy.

There are 2 main reasons that should make active use images:

- In their attributes can enter keywords and thus optimize the article for dogs in general;

- Except for the "search for web pages" is an "image search", where you can also get new visitors.

Images can be sought or created. While the first is enough to use the same "image search" , exposing the site of danger ban for copy-paste other people's material, the second will have to show some imagination. Create images easily in graphical editors (e.g., Adobe Photoshop or Corel Draw). May make it easier and stamp screenshots (come to the aid program SnagIt), but they will not be appropriate in every type of article (only in the instructions or the results of some work).

Formats. Many come to a standstill, when you need to choose the format for a particular image. It's all very simple: it is better to use a format images. Jpeg, for the rest -. Gif, Png.

Optimization. To optimize the image to the maximum, you must perform four basic steps:

- The name of the picture should be the key word and contain only Latin (English) letters;

- To the image should be tied link to another article of your site (to increase relinking within the site);

- Tag alt (literally "alternative name" - "alternative name") of each image should be written all the key words;

- The image should "weigh" a couple of tens of kilobytes to reduce page load time (this factor also affects the ranking of your site).

When the image is created, well-designed and fully integrated into the overall design of the site, you can easily fill the site with a sense of accomplishment. Thanks to this optimization, "image search" will significantly increase the number of visitors from the dogs.

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